Aston Martin has developed a new luxury commuter concept; the 'Cygnet' which will offer customers a distinctive, intelligent and exclusive solution for urban travel in style and luxury.
The concept will offer Aston Martin trademark design in a commuter car package based on the critically acclaimed Toyota iQ with a Euro NCAP 5-star safety package.
The 'Cygnet' concept represents a creative, environmentally conscious solution, being small, yet with presence - and highly fuel efficient, now combined with the prestige of Aston Martin's luxury brand ownership.
Aston Martin, the world leader in exclusive niche engineering is collaborating on this concept with Toyota the world leader in volume, quality and reliability. Although vastly different in size, Toyota and Aston Martin share the philosophy of engineering excellence and innovation underlined by a strong passion for cars.
Aston Martin Chief Executive, Dr Ulrich Bez said: "Now is the right time for Aston Martin to take this first bold step to embark on this special project - made possible with the support of an organisation of Toyota's stature and capability and the intelligent design and perfect city car package of the iQ."
"Much work is still required, but I am confident that this project could become reality in the not too distant future. This concept - akin to an exclusive tender to a luxury yacht - will allow us to apply Aston Martin design language, craftsmanship and brand values to a completely new segment of the market."
"The offering of a 'Cygnet' with a DBS, DB9 or Vantage is a unique combination of opposites and a novel transport solution allowing intelligent and sensitive mobility on an exclusive and innovative level."
Company press release, last updated on December 16, 2009
It's got the face of a french pug dog, and the backside of a renault, i'm seriously hoping this doesn't happen
COMMENT
Magnum9987 10-16-2010
If Aston were concerned with EU emission requirements, why didn't they designed something like large go kart? Something like a scaled down Ariel Atom?
They have to do...
troublecluster 12-19-2009
As a V8 Vantage Roadster owner I was afraid of what Aston Martin were doing when the first photos of the Cygnet concept appeared. It was one of those things being emailed around like a joke.
What many people are not reading or more so not understanding (in particular in the US) is that they have to meet the lower CO2 footprint requirements set out by the EU. Now that they are not technically part of Ford they have to have a car with a lower capacity engine to offset the emissions numbers of the V8 and V12 engines.
Why do you think Koenigsegg were really trying to buy Saab for example? The other major super-car manufacturers are all connected to a parent which make tiny yet super efficient engines.
What is most important however is whether or not they will stick with the limited release of the car. Dilution of the brand is a concern if they make the car available to every Tom, Dick and Harry who would otherwise buy a Mini Cooper S or a Fiat 500 Abarth. They key I think is price and it should be higher than either of those cars.
Personally I think it will work well if they can keep the Cygnet to the quality of the the bigger siblings yet still have that nippy hot-hatch come city car thing. In many cities in Europe this thing would be a lot of fun with the short wheelbase!
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Cygnet Concept
Aston Martin has developed a new luxury commuter concept; the 'Cygnet' which will offer customers a distinctive, intelligent and exclusive solution for urban travel in style and luxury.
